Frequently Asked Questions

What is a fractional Chief Marketing Officer (CMO)?

A fractional CMO is a senior marketing leader who works with your business part-time. You get the expertise of a CMO without needing to hire one full-time. They help shape strategy, lead teams, and drive growth – all in a flexible way that fits your needs.

What is an Executive Coach?

An executive coach helps people grow in their careers – building confidence, improving leadership skills, and navigating challenges at work. It’s a space to think clearly, get support, and make better decisions.

What are your rates?

Rates are bespoke to each engagement. Please contact me for an initial conversation.

What are your qualifications?

I have a BSc (Hons) degree in Marketing Management from Lancaster University. I have an ILM Level 7 Certification in Execcutive Coaching and Mentoring. I continually invest in professional development by attending and contributing to industry events each month.

Do you do any work beyond your marketing advisory and coaching?

Yes. Alongside my client work, I’m committed to giving back to the marketing and leadership community in a meaningful way. I regularly guest speak at events: from keynote stages to panel discussions and have spoken at conferences including Drapers Social Summit, The Digital Day and Prolific North Live. In 2024, I was proud to be recognised as one of Prolific North’s Top Northern Brand Marketers, which reflects both my commercial track record and wider contribution to the industry. I also collaborate with Lancaster University, where I did my undergraduate Marketing degree, to help inspire and support the next generation of marketers through alumni talks and mentoring. Beyond that, I give time each year to a small number of pro bono coaching, mentoring and advisory partnerships, working with early-stage founders, emerging leaders and returners to work, something that remains extremely important to me.